A Google Maps listing doesn’t just help your customers find your business, it also helps you build credibility through good reviews. Additionally, it’s a highly preferred navigation app by consumers. Read this article to rank higher on Google Maps and increase your visibility. 

Tips to get better rankings on Google Maps:

The first step is to search for your business on Google Maps and claim your listing. If your business is new, you will need to add this to the map. Don’t worry, only the owner of the business can claim a listing.

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  1. Update your business information. One of the keys to getting a better ranking is to provide more information about your business. Make sure you’ve provided a complete business address, correct business hours, updated phone number and business category. It’s also important to provide a description of your business to help visitors determine the type of products or services you’re selling.

     

  2. Upload images to your business listing. As soon as you’ve added all relevant information, the next step is to keep your listing updated with images. Pictures don’t just help customers, Google will likely give you a better ranking as it indicates you’re an active listing. The more photos you add, the better. 
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3. Publish posts to your Google Maps listing. Like Facebook and Instagram, businesses can also publish posts on their listings.  You might want to let your customers know of new products or events. Regular postings can help you rank higher. 

4. Get more reviews. You will likely attract more customers when your listing has a lot of positive reviews. As much as possible, encourage your loyal customers to give you better reviews on Google. You can do this by reaching out to them via email, right after purchasing a product.

You might want to also offer something to them in exchange for a positive review, like a discount on their next purchase. With more positive reviews, Google will likely perceive you as a good business and give you a better ranking.

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5. Don’t forget SEO. If you have a website, don’t forget to use geographic keywords on your web pages including your contact us page, home page and services page. Keywords can help with local SEO as well as give you better rankings on Google Maps.

6. Embed the map on your website. Some of your customers may go directly to your website to get more information. Don’t let them go back to google to search for your location. You can just add the map on your website to make it easier for your customers to find you. 

Don’t Forget to Add Your Business Listing to Google Map

Constant updates and engaging with the community can help you get better rankings on Google Maps. If you still haven’t added your business listing, we can help. Talk to us to learn more about our services and how we can help you generate more revenue.